All external forces notwithstanding, there are still a couple of very valid reasons for optimism at Windsor Capital Group, parent company to Windsor Hospitality Group. To boil one of those reasons down to a few words, Craig Stechman has come aboard. Stechman has recently taken over as senior vice president of sales and marketing position. In him, WCG found a person whose vision aligns with the company’s mission. Everyone at Windsor agrees this compatibility comes at just the right time.
“Craig is a welcome addition to our staff,” says WCG Founder and Chairman Patrick Nesbitt, Sr. “For the last few years, Windsor Capital Group has geared itself toward centralizing its sales and marketing activities to include yield management and aggressive e-commerce. The largest missing piece was a forward-thinking person in leadership over all of those departments who can visualize what those capabilities can afford us and who can execute their implementation. We are glad to have found those characteristics in Craig.”
Nesbitt adds, “Craig’s resume proves he has a track record of successfully integrating divergent sales and marketing activities. We have not wasted any time putting his skills to good use. We look forward to seeing his superior results in the coming months.”
Stechman brings to Windsor his significant experience in sales and marketing, with an emphasis in the hospitality industry. “Prior to joining WCG, I spent the last seven-and-a-half years as vice president of sales and marketing at Hersha Hospitality Management, five years with Choice Hotels International as national sales director and director of regional sales and seven years at Hershey Entertainment & Resort Company in Hershey, Pennsylvania. Altogether, I’ve been in this line of work for over 25 years.”
When asked why he chose this position with WCG, Stechman answers, “I was intrigued by the challenge to build a sales, marketing and revenue management team poised to do great things. The company’s fundamentals are strong. Their national presence and corporate headquarters in Santa Monica are very appealing. Working for a private company with a new COO, Bill Upshaw, and such an involved founder/chairman as Patrick Nesbitt, made this an opportunity I did not want to miss.”
Stechman says his top priorities include developing a strong team in the headquarters and increasing synergy between corporate sales and the management team in the field. He says all of their focus is on increasing WCG’s top-line revenue with creative strategy, fortifying the sense of community for the nationwide sales and marketing representatives and, in turn, increasing WCG’s return on investment. Their efforts toward those ends are already in progress.
“Our new department must run in lock-step with WCG’s overall strategy,” he says. “We are all thinking ‘bigger picture’ in devising how these departments can be more synergistic.” The consensus at Windsor is this synergy could not come at a better time.
About Windsor Capital Group, Inc. – Windsor Capital Group, Inc. is a California-based commercial real estate acquisition, development and management firm. Its Windsor Hospitality Group hotel portfolio includes 31 brand name hotels it owns and/or manages in cultural hubs throughout the country, including Greater Los Angeles, Las Vegas and Greater Atlanta. It is the largest private franchisee of the Embassy Suites brand, which recently won JD Powers and Associates “Highest Guest Satisfaction Among Upscale Hotel Chains” for the second consecutive year and fourth time overall. Through third-party management contracts and acquisitions, the Windsor portfolio will continue expanding in the coming months. Visit: www.wcghotels.com for more information about the company.